Unify Chat: Pricing & Credits FAQ

Last updated: June 29, 2026

What are credits, and how do they work?
Credits are the currency behind every Unify prompt and action. When you ask Unify to build lists, enrich contacts, pull signals, or run a workflow, each underlying data fetch and action draws from your balance. Credits are allocated per seat and reset each billing cycle.

How much do common data actions cost?

  • Email enrichment averages 1 credit per record (in rare cases up to 10).

  • Phone enrichment averages 4 credits per record (in rare cases up to 20).

  • Signals vary significantly by source — from ~1 credit for things like web intent or technographics, up to a higher rate for more complex runs or niche sources.

How does Unify ensure myself or my team isn't overspending on credits?
Unify enforces a hard cap. When your seat credits and account pool are both exhausted, credit-consuming actions pause rather than charge. You'll see an in-product prompt to top up or upgrade, and you're back to full access the moment credits are added or your cycle resets. Any automation already in flight finishes its current step before stopping.

How does credit usage vary across workflows?
It depends on what you're asking Unify to do. A simple list-building search is fairly low. Enriching a list with phone and email, or writing a personalized email sequence, is more moderate. Deep agentic workflows that layer in multiple signals, news alerts, and multi-step research can run quite high. While every prompt will vary slightly, the easiest rule of thumb is the more sources and steps involved, the more credits are used.

Can I purchase more credits?
Yes. On any paid plan you can add credits at any time as a one-time top-up. If you have multiple seats, top-ups go into a shared pool available to everyone on your team. They don't auto-renew, and unused credits carry over for up to 12 months.

How is AI usage billed?
AI usage is billed as part of your credit balance. We pass through the underlying cost of running the AI models. There's no separate AI fee or subscription.